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Timezone overlap

9h overlap with US East · Argentina

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English level

Advanced

C1

Self-assessed via CEFR ladder

(es)
Other languages:Spanish (native)es:Native

Skills & tools

Skills

Employer Branding StrategyRecruitment MarketingAI Solution DevelopmentStakeholder AlignmentBudget ManagementData AnalysisProcess ImprovementTeam LeadershipTalent Pipeline DevelopmentProject Management

Tools

LEGO Serious Play

About

Matías currently leads Employer Branding and Recruitment Marketing globally at Cognizant, overseeing strategies that connect talent acquisition with clear business outcomes. In this role, he has scaled teams from 20 to over 160 associates and improved hires by 250% year-over-year, significantly decreasing time to hire while enhancing the candidate and hiring manager experience. His approach emphasizes the intersection of AI-powered solutions and deeply human connections in recruiting. With 16 years of experience, Matías brings a robust background in IT, HR, and marketing. Before his global leadership role, he served as Head of Employer Branding and Recruitment Marketing for the Americas at Cognizant. Earlier in his career at Cognizant, Matías led Talent Acquisition for Spanish South America, where he established agile recruitment processes to support high business growth. He also held a foundational role as IT Service Delivery Senior Manager, demonstrating a versatile career path. Matías is a certified Facilitator in LEGO® Serious Play®, reflecting his innovative approach to problem-solving and collaboration. He also holds a degree in Comprehensive Management in Digital Businesses from Universidad de 'an Andrés'. He leads with transparency and a coaching mindset, building teams that are encouraged to experiment, learn fast, and deliver.

Highlights

  • Improved hires by 250% year-over-year and decreased time to hire, enhancing candidate and hiring manager experience.
  • Scaled teams from 20 to over 160 associates.
  • Delivered effective leadership and guidance to a team of 40 associates, increasing operational efficiency and effectiveness.
  • Established agile recruitment process to support high business growth.

Work preferences

Job type
Consulting, Freelance / Independent, Full-time, Part-time
Company size / type
Culture
Industries
Human Resources & Recruitment, Information Technology, Marketing & Advertising
Hours
EST business hours
Remote experience
I live between Córdoba and Buenos Aires (Argentina) and Lisbon (Portugal)

Salary context

Benchmarks for SMB non-tech role · Senior (7+ yrs).

India equivalent
$1,600/mo
This candidate
$10,000/mo
US local hire
$7,000/mo

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. Global Head of Employer Branding and Recruitment Marketing · Cognizant
    Dec 2024 — Present
    US company · remote

    I lead the global Employer Branding and Recruitment Marketing function at Cognizant, designing and executing strategies that strengthen the company's talent brand, attract talent, and deliver measurable business outcomes-while integrating AI-driven…

  2. Head of Employer Branding and Recruitment Marketing - Americas · Cognizant
    Apr 2022 — Jan 2025
    US company · remote

    I was asked to create the Employer Branding and Recruitment Marketing Function. I develop and execute strategies to attract and retain top talent while promoting the employer brand, and managing recruitment marketing efforts. - Develop and execute…

  3. Head of Talent Acquisition - Spanish South America · Cognizant
    Nov 2020 — Apr 2022
    US company · remote

    During this tenure, I identified, hired, and attained potential candidates for top-performing team development. - Recruitment Strategy; I devise and facilitate strategic recruitment and selection plans. - Market Research & Decision-making; I make…

  4. IT Service Delivery Senior Manager · Cognizant
    Jun 2017 — Nov 2020
    US company · remote

    I was asked to provide high-level IT services with a focus on improving end-user experience and employee engagement. - I was collaborating with the HR department for people management, ensuring maximum client satisfaction and retention as well as…

  5. LEGO® Serious Play ® Facilitator · Freelancer
    Nov 2016 — Present

    The LEGO® SERIOUS PLAY® methodology is an innovative process designed to enhance innovation and business performance. Based on research which shows that this kind of hands-on, minds-on learning produces a deeper, more meaningful understanding of the…

  6. Training Lead · Motorola Mobility (a Lenovo Company)
    Jan 2015 — Jan 2016

    The Motorola Mobility (a Lenovo Company) hired me to conduct effective sales training programs. - Training Programs; I organized and conducted strategic training programs; created and implemented new training methods to improve process outcomes and…

  7. Executive Coach and Mentor · Freelancer
    Jan 2014 — Present

    - Design and execute transformational and development programs for teams and leaders - Coach and train people gain self-awareness, clarify goals, achieve their development objectives, unlock their potential, and act as a sounding board.

  8. Service Delivery Supervisor · HP
    Jan 2013 — Jul 2014
    US company · remote

    - I delivered effective leadership and guidance to a team of 40 associates with an aim of increasing operational efficiency and effectiveness. - I uncovered and resolved complex technical problems. - I was responsible of hiring new team members and…

  9. Service Delivery Excellence Trainer · HP
    Jan 2011 — Jan 2013
    US company · remote

    - I oversaw all aspects of transfer projects and strengthened relationships with different stakeholders.

  10. Consultant · Ashoka
    Jan 2010 — Dec 2010
    US company · remote

    - I managed all aspects of the project; communication, development of training programs, events and summits.

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Education

  1. · Universidad de 'an Andrés'
    2018—2018
    · Comprehensive Management in Digital Businesses
  2. Facilitator · The Association of Master Trainers in the LEGO® Serious Play® Method
    2016
    · LEGO® Serious Play®
  3. Tecnicatura · ICP Coaching - Instituto de Capacitación Profesional
    2013—2015
    · Leadership and Ontological Management (Liderazgo y Diseño Ontológico)
  4. Certification · CEGO
    2014—2015
    · Executive Coaching
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