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Passionate about design in all its forms, I have a recently launched stationery design business for events in Chile, and I studied Interior Design for 1 year. Two years ago, I moved to Chile, and it was not only a change of country and culture but also a professional and personal change. After years of analyzing pros and cons, of personal introspection about my professional and personal goals, I finally became independent and started working as a freelance strategic consultant in relationship and loyalty, truly focusing on what I am passionate about in the world of Marketing. Also, in these two years, I have found new hobbies such as trekking, snowboarding, and ceramics. Professionally, I specialized in Customer Experience and Loyalty because since I started studying, I have always been interested in the broad field of Neuroscience and how we can apply it in Marketing. Currently, we are bombarded by millions of stimuli, brands seeking our attention, and products we don't need but are present, so achieving customer loyalty is a huge challenge and one for which it is essential to find the differential in the value proposition, know how to communicate it, where and with what frequency, and above all, take care of that valuable relationship that is difficult to achieve and can be lost in an instant with a bad experience. My goal is to be part of projects where I can add value and help enhance them through experience and communication. I would love to work with conscious brands that seek to generate change. I aim to consolidate strategies that achieve the best user experience, understanding their interests, analyzing their behaviors, and personalizing the stimuli they receive from the brand. My work is always data-driven, and I strive to make brands understand the importance of a quality database in the face of a near future without cookies, and seek relevant data rather than data just to increase the number of completed fields.