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Timezone overlap

9h overlap with US East · Argentina

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English level

Upper Intermediate

B2

Detected from your CV

(es)
Other languages:Spanish (native)es:Native

Skills & tools

Skills

Orientación a resultadoscomunicación persuasivaresolución practica de problemasojo esteticotrabajo en equipocreatividadinnovaciónbranding

Tools

ExcelGoogle AdsMeta ADSCapCutCanvaAdobe Lightroomgeminiclaude

About

A marketing professional with 4.2 years of experience, Malena is currently a Marketing Coordinator at Eigen Propiedades. In this role, she significantly increased digital presence, reach, and engagement through organic content strategies. She also designed customer-first marketing initiatives, simplifying communication and enhancing the client experience throughout the buying journey. Previously, as a Community Manager at Houser, she designed a customer loyalty system that strengthened client relationships and improved post-sale engagement. She excels at translating complex concepts into clear, accessible content, making information easier for potential clients. Her toolkit includes Excel, Google Ads, Meta ADS, CapCut, and Canva. Malena is pursuing a Licenciatura in Marketing at Pontificia Universidad Católica Argentina, expected in 2026. She thrives on combining creativity with strategy, transforming complex ideas into clear messages, and enhancing brand experiences by understanding customer needs. She also enjoys applying her photography knowledge.

Highlights

  • Designed a customer loyalty system that strengthened long-term client relationships and improved post-sale engagement.
  • Translated complex real estate concepts into clear, accessible content, making the buying process easier for potential clients.
  • Helped build Eigen's digital presence through organic content strategies that significantly increased reach and engagement.
  • Designed marketing initiatives with a customer-first approach, focusing on simplifying communication and improving the client experience throughout the buying journey.

Work preferences

Job type
Freelance / Independent, Full-time, Part-time
Company size / type
Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+)
Culture
Early-stage startup (0-20), Growth-stage startup (21-200)
Industries
Marketing & Advertising
Hours
EST business hours
Available from
Aug 2026
Notice period
1 week

Salary context

Benchmarks for SMB non-tech role · Mid (3–7 yrs).

India equivalent
$1,200/mo
This candidate
$1,000/mo
US local hire
$5,200/mo
Save ~$50,400/yr vs. equivalent US hire.

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. Celadora · IATEL
    Mar 2025 — Present

    - Además de ayudar al cuerpo docente, soy el punto de contacto principal con padres y tutores. Resuelvo inquietudes y busco sostener un ambiente de aprendizaje organizado y de apoyo.

  2. Auxiliar administrativa · IATEL
    Mar 2025 — Present

    - Mis tareas principales son el manejo de documentación, la carga de planillas en Excel y Drive y la provisión oportuna del material para profesoras.

  3. Community Manager · Houser
    Jun 2024 — Present

    - Gestora de redes para la industria de la construcción. Soy el nexo comunicativo para traducir información técnica en publicaciones claras para nuestro público.

  4. Coordinadora de Marketing · Eigen Propiedades
    Mar 2024 — Present

    - Responsable de la estrategia y ejecución eficiente de pauta online (Meta/Google Ads), con la complementación del branding offline orientados al sector inmobiliario.

  5. Community Manager · Eigen Propiedades
    Mar 2024 — Present

    - Gestión estratégica de la Comunidad y Contenido Digital. Diseño y creación de contenido creativo y persuasivo, siempre cuidando de la reputación online.

  6. Fotógrafa · Fotógrafa independiente
    Jun 2022 — Present

    - Me encargo de todo el ciclo de trabajo: desde la negociación con clientes hasta la post-producción y la entrega prolija del material. Me especializo en la fotografía de eventos y productos.

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Education

  1. Licenciatura · Pontifica Universidad Católica Argentina (UCA)
    2023—2026
    AR· Marketing
  2. Bachiller · Asociación Cultural Dante Alighieri
    AR· economía y administración
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