Sourced
Unlock contact
Back to results

Timezone overlap

9h overlap with US East · Colombia

0
3
6
9
12
15
18
21

English level

Conversational

B1

Self-reported as: “I struggle but I can - Intermediate”

Other languages:Spanish (native)

Skills & tools

Skills

BrandingCommunicationsConsultingEmail MarketingMarketingOrganizationSocial MediaTeam ManagementVideo EditingWriting

Tools

WordPowerPointExcelCanvaCapCutKlaviyo

About

Hello! I am a communicator at heart, a woman passionate about personal growth, spirituality, and human leadership. What I enjoy most is accompanying others in transformation processes, whether by listening with empathy, creating internal communication strategies with purpose, or building more conscious, human, and happy work environments. I am looking for a place where I can contribute from who I am: an organized professional with strategic vision, but also deeply sensitive and committed to generating positive impact. I want to be part of teams that value real communication, integral well-being, and the development of cultures with purpose. I am interested in challenges related to organizational culture, employee experience, communication that inspires, and transformation from the inside out. I greatly enjoy designing experiences, connecting values with actions, and being a bridge between people and the company's purpose.

Work preferences

Job type
Consulting, Freelance / Independent, Full-time, Part-time
Company size / type
Growth-stage startup (21-200), Large/multinational (200+)
Culture
Growth-stage startup (21-200), Large Company
Industries
Human Resources & Recruitment, Information Technology, Marketing & Advertising
Hours
EST business hours

Salary context

Benchmarks for SMB non-tech role · Mid (3–7 yrs).

India equivalent
$1,200/mo
This candidate
$1,000/mo
US local hire
$5,200/mo
Save ~$50,400/yr vs. equivalent US hire.

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. Digital Content Strategy Lead · Agencia W360
    May 2024 — Present

    Led digital content strategy for a US law firm, focusing on organic growth, brand identity, and positioning. Coordinated a team of community managers and optimized digital interaction with key audiences. Increased follower base by 120%, doubled…

  2. Content Strategy Design and Implementation · Malebasics Corp & Colombiancoffee.us
    Apr 2023 — May 2024

    Designed and implemented content strategies across Instagram, Facebook, TikTok, and email marketing. Increased audience connection through messages consistent with brand values. Organic reach grew 200%, engagement increased 80%, and a loyal…

  3. TikTok and Instagram Content Management · Globant
    Jul 2022 — Jan 2023

    Managed content for TikTok and Instagram, focusing on innovation, culture, and talent. Contributed to employer branding campaigns and the social media moderation manual. Generated organic growth on TikTok and Instagram. Campaigns connected with…

  4. Support in Content Strategy and Internal Communication · The Victoria School
    Jan 2022 — Jun 2022

    Supported content strategy and internal communication to strengthen the school's identity. Managed social media and content pieces for internal and external audiences. Doubled social media engagement and amplified internal reach, strengthening a…

  5. Community Manager · Bitácora Restaurante
    Jul 2021 — Jul 2022

    Community Manager. Designed organic content and campaigns for social media, focused on emotional branding and community connection. Grew followers and tripled monthly engagement. Positioned the brand as a local leader in gastronomy. - Designed…

  6. Community Manager and Event Organizer · La Posta Parrilla
    Aug 2018 — Dec 2022

    Community Manager and event organizer. Managed digital communication and visual strategy on social media. The brand achieved greater recognition and connection with its audience. - Managed digital communication and visual strategy on social media…

  7. Consulting on Digital Presence Development and Strategic Positioning · Consultoría Freelance
    Jan 2018 — Present

    Advised over five companies on developing their digital presence and strategic positioning. Created content aligned with brand values and objectives for genuine connection. Increased organic reach by up to 100%, doubled engagement, and grew…

Unlock full work history

Education

  1. Diploma program · Universidad Militar Nueva Granada
    2023
    · Internal Communication, Employer Branding, Brand Management, and Strategic Content
  2. Diploma program · Universidad de La Sabana
    2021
    · Content Marketing
  3. Bachelor's · Universidad de La Sabana
    2023
    · Social Communications and Journalism
  4. — · Houston Community College
    2017—2018
    US
  5. Course · Universidad Militar Nueva Granada
    2016—2017
    · English
Unlock full education

Achievements

  • Increased follower base by 120%, doubled engagement, and strengthened digital reputation without paid advertising.
  • Increased organic reach by up to 100%, doubled engagement, and grew followers without paid advertising.
  • Organic reach grew 200%, engagement increased 80%, and a loyal community was consolidated across digital channels.