Self-reported as: “I can work in English”

Skills & tools

About

Work preferences

Job type

Full-time

Company size / type

Growth-stage startup (21-200), Large/multinational (200+), Social/Environmental Impact Company

Culture

Growth-stage startup (21-200), Large Company, Nonprofit / NGO

Industries

Information Technology, Marketing & Advertising, Online Education & Training

Hours

EST business hours

Remote experience

I am in Buenos Aires and worked remotely for the USA.

Salary context

Benchmarks for Marketing · Senior (7+ yrs).

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

1. CRM Director · Aprende Institute

   Nov 2023 — Feb 2024

   - Led the CRM group as part of the Growth team, managing three members in an extremely fast-paced environment. - Developed strategic plans for new customer journeys targeting cold leads, contributing to the expansion of the customer base. - Created…

2. Demand Generation Marketing Specialist · Compass

   Sep 2023 — Nov 2023

   - Enhanced Salesforce Marketing Cloud journeys for improved customer engagement and conversion rates. - Designed and executed effective email marketing campaigns, boosting lead generation and audience engagement. - Proficiently edited videos and…

3. Developer at AI Taskforce · Wunderman Thompson

   Jun 2023 — Sep 2023

   - Engaged in pioneering AI and automation projects catered to our internal teams' needs.

4. Data Specialist for Mazda North America · Wunderman Thompson

   Jun 2021 — Sep 2023
   US company · remote

   - Implemented SQL database segmentation techniques, enabling adhoc client reporting with real-time data insights, resulting in improved decision-making and enhanced client satisfaction levels. - Developed audiences for email marketing campaigns with…

5. Project Manager for United Airlines · Wunderman Thompson

   Jan 2017 — Jun 2021
   US company · remote

   - Efficiently managed data and conducted SQL segmentation for global digital marketing campaigns at United Airlines. - Prepared internal team reports and elaborate on documentation for seamless project execution. - Acted as a technical referent…

6. Campaign Management and Data Development Team Leader for United Airlines · Wunderman Thompson

   May 2015 — Dec 2018
   US company · remote

   - Successfully managed 2 technical teams comprising 9 members, overseeing their selection, training, and supervision. - Pioneered the creation and optimization of foundational processes for the data development teams. - Prepared comprehensive…

7. Campaign Manager for United Airlines · Wunderman Thompson

   Feb 2014 — May 2015
   US company · remote

   - Spearheaded the inception of the account's inaugural production process, which led to reduced production times and improved quality of deliverables. - Orchestrated the coordination between internal development and quality assurance teams, ensuring…

Education

1. Data Science · CODERHOUSE

   2022
2. Data Analytics · CODERHOUSE

   2022
3. Salesforce Certified Marketing Cloud Email Specialist (WI22) · SALESFORCE

   2022
4. Certified ScrumMaster® (CSM®) · SCRUM ALLIANCE

   2021
5. Leadership diploma · UCES

   2016—2017

Achievements

• Created strategic plans for welcome journeys aimed at new leads, ensuring they were personalized and visually engaging. This initiative led to a 50% increase in click rates.
• Streamlined the production process for email marketing campaigns, resulting in a remarkable 70% reduction in production times.