Timezone overlap
9h overlap with US East · Argentina
English level
Conversational
Self-reported as: “It's difficult for me, but I can manage”
Skills & tools
Skills
Tools
About
What interests me most is the ability to work on projects or companies with greater social impact, and to be involved in their development. I have had the opportunity to provide independent consulting for startups and socio-cultural entrepreneurs, and I would like to consolidate myself further in that professional area.
Work preferences
- Job type
- Freelance / Independent, Full-time
- Company size / type
- Growth-stage startup (21-200), Nonprofit / NGO, Social/Environmental Impact Company
- Culture
- Growth-stage startup (21-200), Independent, Nonprofit / NGO
- Industries
- Business Consulting, E-commerce, Finance & Accounting, Information Technology, Marketing & Advertising
- Hours
- EST business hours
- Remote experience
- Residing in Argentina for Mexico and Spain
Salary context
Benchmarks for Marketing · Senior (7+ yrs).
US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.
Work experience
- Paid Media and Growth Marketing Lead · oh! Gift CardJan 2024 — Present· Tecnología y Consumo Masivo
Led the lead generation and acquisition strategy for the B2B vertical and online sales for B2C. Defined and optimized the marketing media mix according to funnel, objectives, and seasonality. Defined budgets and KPIs in conjunction with Management…
- Marketing Acquisition Lead · NosisOct 2021 — Jan 2024· Tecnología
Developed the growth strategy for the different business units and the 3 commercialization models: ecommerce, app, and consultative sales, according to the acquisition, cross-selling, or upselling stage. Proposed and optimized channels, messages…
- Sr. Marketing & CX Analyst · Provincia MicrocréditosJan 2020 — Oct 2021· Banca
Developed and executed the digital strategy for the credit unit: lead capture, conversion, and retention. Planned, implemented, and optimized inbound and paid campaigns with positioning and performance objectives. Supervised the content calendar on…
- Digital Account Manager · Eje PublicitariaSep 2015 — Dec 2020
Managed and proposed digital actions for B2B and B2C accounts*, according to their Branding and Performance needs. *Alcatel, Saint-Gobain, AMEX, Cetrogar, Divanlito, BioTenk. Implemented and optimized paid media campaigns. Planned content and…
- Natura Cosméticos Account Manager · Arizona LatinSep 2014 — Sep 2015
Designed and coordinated the printed and digital Natura Argentina Magazine. Direct liaison with the client. Responsible for briefs and processes of design, proofreading, and final delivery. Managed the editorial schedule. Participated in photo…
- Account Executive · YA! PublicidadOct 2013 — May 2014
Managed government accounts, Lotería Nacional, and PepsiCo Brazil. Comprehensively organized events, workshops, and promotions. Coordinated with suppliers, design team, production, and community manager. Quotation and invoicing.
- Account Executive · Altheim ComunicacionesSep 2011 — Oct 2013
Managed 360 projects for Unilever accounts: Impulse, Suave, and Suave Niños, Drive, St. Ives. On and off campaigns. Led digital actions and loyalty programs. Prepared briefs and presentations. Coordinated the various departments: creative, design…
Education
- Bachelor's · UCES2013· Advertising
- Diploma program · UNTREF· Industries in digital convergence
- Product Manager · CoderHouse
- — · UTN BA· Data Science Fundamentals
- — · Educación IT· SEO, Web Positioning
- — · Educación IT· Leadership