Self-reported as: “I can work in English - Advanced or Bilingual”

Skills & tools

About

Work preferences

Job type

Consulting, Freelance / Independent, Full-time, Part-time

Company size / type

Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+), Social/Environmental Impact Company

Culture

Early-stage startup (0-20), Growth-stage startup (21-200), Independent, Large Company

Industries

Business Consulting, Human Resources & Recruitment, Information Technology, Manufacturing, Marketing & Advertising

Hours

EST business hours

Remote experience

I worked for one year for the employer branding consultancy PH.Creative (they just rebranded and are now called Human Magic). I worked for their USA and UK offices.

Salary context

Benchmarks for Marketing · Senior (7+ yrs).

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

1. Employer Brand Coordinator for Hispanic LatAm · Natura

   Oct 2024 — Present

   Defined and activated employer brand strategy for Argentina, Uruguay, Chile, Peru, Colombia, Ecuador, Mexico, Dominican Republic, and Caribbean.

2. Independent Branding & Comms Consultant · Independent branding & comms consultant

   Jul 2023 — Present

   Since July 23, working as a full-time freelancer. Collaborating with several agencies and consultancies, such as Vector C and FutureBrand, adding value for their clients by leading all kinds of corporate, consumer, and employer branding and…

3. Strategy, Communications & Research Consultant, Brand Strategy · PH.Creative

   Jun 2022 — Jul 2023

   Employer brand research (interviews, focus groups, workshops, surveys, competitor and industry analysis, etc.). Employer brand strategy (identifying perceptual opportunity spaces, developing differential and attractive concepts, candidate personas…

4. Internal Communications & Employer Branding Regional Lead · Endava

   Sep 2017 — Jun 2022

   From the global employer branding and communications strategy, defined the regional employer branding and internal communications strategy considering local business goals and needs across eight Latin American locations, available resources, and…

5. Senior Employer Branding Strategist · Combo

   May 2016 — Sep 2017

   Since Combo was only an agency focused on communication tactics and campaigns, created a process for them to define employer brand strategies and EVPs for clients, transforming Combo into a full employer branding consultancy. This process included…

6. Brand Strategy Consultant + Verbal Branding Editor · FutureBrand

   Apr 2011 — May 2016

   Brand Strategy: As a consultant, carried out comprehensive brand strategy processes with greater responsibility and visibility towards the client. Additionally, some supervisory tasks were added, requiring a higher level of detail and a more…

7. Social Media Marketing Specialist (Volunteer) · CICODI

   Aug 2010 — Jun 2011

   Community management. Blog and website writer. Correction of presentations, files, and all types of texts. Assistant in organization and assembly of events. Participation in the generation and development of social projects.

Education

1. Certification · Employer Branding College

   2022
   · Employer Brand Executive Certification
2. Certification · Employer Branding College

   2020
   · Employer Brand Global Leadership Certification
3. Master's · ENEB

   2020
   · Big Data and Business Analysis (oriented to Marketing)
4. Master's · ENEB

   2020
   · Corporate Communications
5. Bachelor's · Universidad de Buenos Aires

   2016
   · Communication Sciences with Advertising Orientation
6. Technical Degree · Instituto Eduardo Mallea

   2010
   · Literary Correction with Journalism Orientation