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Timezone overlap

9h overlap with US East · Argentina

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English level

Full Professional

C2

Detected from your CV

(es)
Other languages:Spanish (native)es:Native

Skills & tools

Skills

Content StrategyArtificial IntelligenceContent DesignUXUX WritingAICreative writing

Tools

FigmaClaudeCanvaJira

About

Emilia is a UX Content Design Technical Lead at Bitso, where she leverages over 13 years of experience in content strategy and design. She is skilled at building content systems and style guides from scratch, and has recently focused on integrating AI into content workflows, emphasizing human judgment to refine AI-assisted content. Her career arc includes significant UX Content Designer roles at Expedia Group and Venmo, along with experience as a Technical Content Writer at Greenlight, spanning industries like fintech and travel. Emilia is also recognized for her advocacy in gender inclusivity, often speaking on the topic. She holds two degrees from Facultad de Lenguas, UNC, in Language Interpretation and Teaching English. Emilia approaches writing as a primary tool for creative problem-solving in product design. While she values strategic leadership, her passion lies in the hands-on craft: shaping flows, finding the precise word, and testing microcopy to reduce user confusion. She seeks a team that treats content design as a core discipline and thoughtfully explores how human expertise can elevate AI-assisted content.

Highlights

  • I build style guides and content systems from scratch
  • Gender inclusivity

Work preferences

Job type
Freelance / Independent, Full-time
Company size / type
Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+)
Culture
Early-stage startup (0-20), Growth-stage startup (21-200), Large Company
Industries
Finance & Accounting, Information Technology, Media & Entertainment, Online Education & Training, Tourism & Hospitality
Hours
EST business hours
Remote experience
Based in Buenos Aires, Argentina
Available from
Jul 2026
Engagement
Open to contract / freelance

Salary context

Benchmarks for SMB non-tech role · Senior (7+ yrs).

India equivalent
$1,600/mo
This candidate
$7,500/mo
US local hire
$7,000/mo

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. UX Content Design Technical Lead · Bitso
    Jun 2025 — May 2026
    MX

    - I help build writing guidelines and the main Bitso Style Guide. - I (content) design flows for the Core Experience and other squads. - I give technical feedback about content, information architecture and UX in general. - I localize flows into…

  2. UX Content Designer · Expedia Group
    Oct 2024 — May 2025
    USUS company · remote

    - Part of the Expedia Loyalty team

  3. Technical Content Writer · Greenlight
    Dec 2023 — Sep 2024
    USUS company · remote

    - My main role was related to documenting how the financial app works in product guides, so that internal teams like developers, stakeholders and customer service representatives know how to solve problems. - The Greenlight app is for parents who…

  4. UX Content Designer · Venmo
    Oct 2021 — Dec 2023
    USUS company · remote

    - Created content for the launch of the Teen Account project: giving parents the ability to open a Venmo account and debit card for their kids to explore financial independence. - Created content for the Hallmark and Venmo experience: Venmo joined…

  5. UX Content Technical Lead · Mercado Libre
    May 2021 — Oct 2021
    AR
  6. UX Content Project Lead · Mercado Libre
    Mar 2021 — Oct 2021
    AR

    - Leading the UX content & design teams in Mercado Crédito.

  7. Senior UX Writer · Mercado Libre
    Apr 2020 — Oct 2021
    AR

    - First UX Writer in Cordoba's Content Team - April-October: Mercado Envíos - October-March: Mercado Pago - Credits

  8. Senior UX Content Writer · Naranja
    May 2018 — Apr 2020
    AR
  9. Freelance Copywriter · Be Fun Creative Studio
    Jan 2018 — Apr 2018
    AR

    - Copywriting for Argentinian clients.

  10. Freelance Writer · Sharewordy
    Mar 2017 — Jun 2017

    - Creation of listicles in English about general topics.

  11. Freelance Content Contributor & Game Localizer · Plain Vanilla Productions
    Mar 2014 — May 2016

    - Creation of question-answer sets for Quiz Up mobile app game. - Argentinean categories created: Cultura General, Logos Argentinos, Floricienta, Chiquititas - Latin American category created: Latin American Logos, Películas Iberoamericanas, Comidas…

  12. Freelance Translator · Emilia Alegre Translation and Transcreation
    Jan 2014 — Jan 2018

    - Freelance translation projects for private customers. - Areas: marketing, legal, technical, entertainment

  13. Contributing Writer · Qué Rica Vida, General Mills
    Apr 2013 — Jan 2016
    USUS company · remote

    - Food-related articles for the Qué Rica Vida website - Recipe slideshows

  14. Senior Content Editor & Translator · M8
    Oct 2012 — May 2018

    - Maintenance of company's brand book and glossary. - UX writing for apps, landing pages, chatbot, FAQs and emails. - Research to validate our content choices. We participated in other research interviews to validate user personas and UX decisions…

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Education

  1. Traductora Pública Nacional de Inglés · Facultad de Lenguas, UNC
    2006—2011
    AR· Language Interpretation and Translation
  2. Profesora de Inglés · Facultad de Lenguas, UNC
    2006—2011
    AR· Teaching English as a Second or Foreign Language/ESL Language Instructor
  3. High School Diploma · Culver City High School
    2001—2005
    US· High School/Secondary Diplomas and Certificates
  4. Creative specialized in Copywriting · Escuela Superior de Creativos Publicitarios
    2018—2019
    · Copywriting
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