Skills & tools

About

Highlights

• Moderated and Unmoderated Usability testing

Work preferences

Job type

Consulting, Freelance / Independent, Full-time, Part-time

Company size / type

Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+), Nonprofit / NGO, Social/Environmental Impact Company

Culture

Early-stage startup (0-20), Growth-stage startup (21-200), Independent, Large Company, Nonprofit / NGO, Public Organization

Industries

Health & Telemedicine, Human Resources & Recruitment, Information Technology, Online Education & Training, Tourism & Hospitality

Hours

EST business hours

Remote experience

I worked for US companies from Argentina and also from Spain.

Salary context

Benchmarks for SMB non-tech role · Senior (7+ yrs).

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

1. Sr. Product Designer and UX Strategist · Self-employed

   Jun 2023 — Present

   - Accelerated research for 5+ clients across banking, grocery, and logistics, saving 30-35 hours per round via Askable+ and enabling faster decisions. - Led UX discovery for a mental health AI chatbot startup, conducting 10+ user interviews and…

2. Senior Product Designer & UX Strategist · itsdeb

   Jun 2023 — Present
   ES

   - Accelerated research for 5+ clients across banking, grocery, and logistics, saving 30-35 hours per round via Askable+ and enabling faster decisions. - Led UX discovery for a mental health Al chatbot startup, conducting 10+ user interviews and…

3. Lead Product Designer · Waverider

   Sep 2021 — May 2023

   - Designed the MVP for a DBT-based mental health platform, achieving 8/10 user satisfaction and 87.5% task completion through 3+ rounds of usability testing. - Conducted 15+ usability tests and user interviews to map jobs-to-be-done and shape 2…

4. Product designer (via Toptal) · Sync biotracking

   Mar 2021 — Jun 2021

   - Designed an IoT app integrating continuous glucose monitors (CGM) biometric data to surface real-time diet and exercise insights (same founder of Beat app). - Designed flows for tracking food and exercise, and edge cases. - Designed different…

5. Sr. Product Designer · Sync Biometrics and Paper

   Nov 2019 — Sep 2021

   - Designed an IoT app integrating continuous glucose monitors (CGM) biometric data to surface real-time diet and exercise insights. - Designed an insurance quote app and back-office tool that reduced quote generation time from 30-60 minutes to under…

6. Lead Product Designer · Paper Insurance

   Nov 2019 — Sep 2021

   - Designed an insurance quote app and back-office tool that reduced quote generation time from 30-60 minutes to under 5, while improving conversion through in-app payments. - Assisted the company in defining its business and communication strategy…

7. Mentor of UX and UX/UI Career track · Springboard

   Aug 2018 — Jun 2022
   USUS company · remote

   - Mentored 60+ UX students across research, interaction, and visual design through weekly 1:1 sessions. - Hosted weekly UX office hours for 30+ students, facilitating live Q&A and publishing UX best practice articles.

8. Lead User Experience Designer · Globallogic

   Apr 2016 — Apr 2019
   USUS company · remote

   - Led a team of 4, within a multidisciplinary agile squad, designing 5 iOS and web apps for crew and passenger experiences aboard private jets valued at up to $75M. - Designed a developer API portal for a top global travel technology provider…

9. Sr. UX Designer · GlobalLogic

   Apr 2016 — Apr 2019
   AR

   - Led a team of 4, within a multidisciplinary agile squad, designing 5 iOS and web apps for crew and passenger experiences aboard private jets valued at up to $75M, for the world's most advanced private jet production company (Custom tablet app, iOS…

10. Sr. UX/UI Designer · Accenture (Avanade)

    Sep 2014 — Apr 2016
    USUS company · remote

    - Redesigned a large-scale internal platform through research, heuristic analysis, wireframing, and usability testing, reducing completion time for 2 core tasks by up to 3 minutes. - Designed and delivered a 4-session UX research workshop for 12+…

11. UX/UI Designer - Avanade · Accenture

    Sep 2014 — Apr 2016
    AR

    - Redesigned a large-scale internal platform through research, heuristic analysis, wireframing, and usability testing, reducing completion time for 2 core tasks by up to 3 minutes. - Designed and delivered a 4-session UX research workshop for 12+…

12. UX Designer (contractor) · IT Crowd Argentina

    Jan 2013 — Aug 2014
    AR

    - Designed and developed a website for a social media platform for art lovers. - Delivered an iPad app for a family game with camera effects. - Designed and developed the website for this agency.

13. Freelance UX/UI Designer · debuchita.com

    Dec 2009 — Mar 2016
    AR

    - Delivered user flows, wireframes, sitemaps and high-fidelity designs for 10+ web and mobile products across scheduling, government, and nonprofit sectors. - Designed a WHO Drupal CMS deployed in 20+ countries to support knowledge sharing, policy…

14. Web Designer · 3Pi Factory

    Dec 2009 — Jun 2010
    AR

    - Designed corporate websites for many small companies. - Designed three eCommerce websites for mid-size companies (chocolate factory, paint factory, electronics store). - Developed the front-end of websites and newsletters.

15. SEO Project Leader · Wallaby Group

    Oct 2008 — Dec 2009
    AR

    - Improved search rankings and conversion rates for 10+ mid-to-large companies through SEO strategy, usability consultancy, and content planning.

16. Junior Web Designer · Livra.com, Grupo Mono and Avatar

    Apr 2006 — Oct 2008
    AR

    - Produced 50+ digital marketing assets and developed accessible front-end code for websites and newsletters across 3 agencies.

Education

1. Popular Music Singer · Escuela de Música Popular de Avellaneda

   2014—2022
   AR· Jazz, Folk, Tango
2. Licenciatura · FADU University of Buenos Aires

   2006—2013
   AR· Graphic Design
3. Bachiller · ORT Technical High School

   2000—2005
   AR· Computer Science Oriented
4. Graphic Designer · Universidad de Buenos Aires

   2006—2013
   AR· Graphic Design
5. Mastering Mentoring Course · Springboard

   2019—2019
   · Mentorship - Education
6. Instrumentista superior en música popular (cantante) · Escuela de Música Popular de Avellaneda

   2014—2022
   AR· Música
7. Technical high-school degree with computer science orientation · Escuela técnica ORT I

   2000—2005
   AR· Computer Science

Links

• itsdeb.me
• toptal.com
• github.com
• medium.com