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Timezone overlap

9h overlap with US East · Colombia

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English level

Advanced

C1

Self-reported as: “I can work in English - Advanced or Bilingual”

Other languages:Spanish (native)

Skills & tools

Skills

GrowthMarketingOrganizationSalesTeam Management

Tools

ChatGPTHubSpotSalesforceAsanaCanvaPipedrivePower BI

About

I am passionate about leadership and that is precisely where I add the most value to companies. Challenges attract me, which is why I have worked in different industries without prior experience in them. I don't have extraordinary hard skills in any particular area; I have many good ones across various fields. However, what makes me different is the set of soft skills I bring to the table: I am a problem solver who makes things happen! I connect with the company's objective and work tirelessly until I achieve it. I like fast-paced companies and very active team dynamics. I have a great perspective when approaching each situation, which allows me to make sound decisions very quickly.

Work preferences

Job type
Full-time
Company size / type
Growth-stage startup (21-200), Large/multinational (200+)
Culture
Growth-stage startup (21-200), Large Company
Industries
Finance & Accounting, Information Technology, Marketing & Advertising
Hours
EST business hours
Remote experience
Bogotá, the team in Poland, and clients throughout LATAM

Salary context

Benchmarks for SMB non-tech role · Senior (7+ yrs).

India equivalent
$1,600/mo
This candidate
$14,000/mo
US local hire
$7,000/mo

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. COUNTRY MANAGER | PORTFOLIO STRATEGY & REGIONAL RISK · Latam Trade Capital
    Sep 2023 — Mar 2025
    CO

    - Secured $150M portfolio stability during a regional funding crisis by replacing credit lines, preserving client trust, and retaining the full team under pressure. - Cut NPA from 8% to 4% and lifted recovery from 10% to 6% by enforcing a unified…

  2. COUNTRY MANAGER | STRATEGIC GROWTH & MARKET ENTRY · Kapital
    Jul 2022 — Sep 2023
    CO

    - Built a full Colombian operation from scratch, adapting the regulatory framework and assembling a 40-person team with a $50M+ loan portfolio in under one year. - Reduced customer acquisition cost by 70% through partnerships with ERPs, fintech…

  3. BOARD MEMBER · Inmunizadora Serrano Gómez
    Jan 2022 — Present
    CO

    - Contribute strategic insights and commercial perspectives to corporate governance and decision-making related to expansion.

  4. REGIONAL DIRECTOR – LATAM | GROWTH & OPERATIONS · Performante Agency
    Jan 2020 — Jun 2022
    CO

    - Expanded operations across four LATAM markets, building local teams and doubling regional revenue every six months. - Acquired 15+ enterprise clients within six months using ABM and tailored commercial positioning. - Integrated marketing and sales…

  5. B2B COMMERCIAL MANAGER | MEDIUM & LARGE BUSINESS · WeWork
    Feb 2018 — Dec 2019
    CO

    - Led revenue growth in Colombia’s medium and large business segment, exceeding commercial targets and expanding enterprise footprint. - Improved lead quality by 25% through targeted outbound campaigns supported by segmentation and automation tools…

  6. CHANNEL MANAGER | CONSTRUCTION & B2B DISTRIBUTION · La Cuisi ne International
    Mar 2016 — Feb 2018
    CO

    - Boosted portfolio revenue by 35% by opening new sales channels in secondary cities and expanding distribution in construction projects. - Restructured national distribution model, improving channel profitability by 10% and enhancing operational…

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Education

  1. — · Universidad de los Andes
    CO
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Achievements

  • Secured $150M portfolio stability during a regional funding crisis by replacing credit lines, preserving client trust, and retaining the full team under pressure.
  • Cut NPA from 8% to 4% and lifted recovery from 10% to 6% by enforcing a unified credit policy supported by Power BI insights.
  • Built a full Colombian operation from scratch, adapting the regulatory framework and assembling a 40-person team with a $50M+ loan portfolio in under one year.
  • Reduced customer acquisition cost by 70% through partnerships with ERPs, fintech guilds, and startup communities, strengthening pipeline quality.
  • Created Kapital House, a branded community hub that generated over 50% of monthly revenue through events, education, and loyalty-building.
  • Improved lead quality by 25% through targeted outbound campaigns supported by segmentation and automation tools.
  • Boosted portfolio revenue by 35% by opening new sales channels in secondary cities and expanding distribution in construction projects.
  • Restructured national distribution model, improving channel profitability by 10% and enhancing operational flow.