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Timezone overlap

9h overlap with US East · Colombia

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English level

Conversational

B1

Self-reported as: “I struggle but I can”

Other languages:Spanish (native)

Skills & tools

Skills

BrandingContentGraphic DesignGrowthMarketingProduct DesignProject ManagementSocial Media

Tools

No tools listed yet.

About

Passionate creative focused on strategy and growth. I view growth not only individually in terms of experience, challenges, and knowledge, but also as collective growth, where I can gain significant knowledge from my colleagues and they can also learn a lot from me professionally. I am very interested in entering fields that challenge me in any area, as that is where demands become my best life teacher, allowing me to climb another step and see relevant evolution in my profession, my expertise, and clearly also in my personal life. I believe that every challenge met moves you forward mentally in life, and that is my purpose: to be a better version of myself every day.

Work preferences

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Hours
EST business hours
Remote experience
From Colombia for an aesthetic company in the United States managing social media.

Work experience

  1. Freelancer · Freelancer
    Sep 2023 — Present

    Design and advertising. Social media management, internal and external advertising communication for a restaurant chain. Creation and analysis of foundational elements for building value propositions in brands and products. Creation of digital…

  2. Marketing and Advertising Lead · AERCARIBE CARGO COLOMBIA
    Apr 2022 — Sep 2023

    Development of web designs based on user experience. Design artwork for a new airline (Brand, Website, and Printed Design on the aircraft fleet). Creation and design of advertising strategies and valuable content in mass media for twelve companies…

  3. Founder - Digital Marketing - Creative Direction · OCHO ONCE COLLECTION
    Jul 2021 — Feb 2022

    Same. Design of digital advertising pieces. Increase sales and customer acquisition. Developed the brand's commercial strategies for increased sales and organic follower growth. Quality and social commitment. Structured the management of advertising…

  4. SEO - Creative Director · DON HACHE
    Jan 2020 — May 2021

    Design social media content calendar and editing. Developed the positioning for this unconventional food brand, and through user analysis, I managed to sell experiences with 360 strategies, market analysis, and product design. Generated 90% brand…

  5. Community Manager · Entorno
    Nov 2018 — Jul 2019
  6. Designer - Content Calendar · Entorno
    Jul 2018 — Nov 2019

    Design packaging for product distribution. Brand, social, environmental, and economic impact. Developed the strategic design focused on user experience for each company's websites and sales.

  7. Community Manager - Design Lead · Entorno
    Oct 2016 — Dec 2016
  8. Digital Marketing Manager · Entorno
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Education

  1. Diploma program · Universidad Nacional de Colombia y Unimedios (UN)
    · innovation
  2. Diploma program · Escuela Isthmus Panamá
    · International Design Workshop
  3. Courses · Crehana
    · E-COMMERCE
  4. Professional · Universidad Autónoma de Colombia
    · Industrial Design
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Achievements

  • Generated 90% brand growth and a 75% increase in sales during the pandemic in 6 months.