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Timezone overlap

0h overlap with US East · —

0
3
6
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12
15
18
21

English level

Conversational

B1

Self-reported as: “It's difficult for me but I can - Intermediate”

Other languages:Spanish (native)

Skills & tools

Skills

Digital Marketing (Ads)E-commerceGrowthMarketing

Tools

Meta AdsGoogle AdsTikTok AdsLinkedIn AdsLooker StudioGoogle AnalyticsShopifyChatGPTGemini

About

Seeking challenges that allow me to continue growing as a Paid Media and Performance Marketing specialist, especially in environments where I can optimize conversion strategies and scale e-commerce or lead generation results. I am interested in collaborating with brands that value analytics, continuous improvement, and the implementation of artificial intelligence to automate processes, maximize campaign performance, and make data-driven decisions. I am looking for projects where I can combine my technical expertise with my creative approach, work with high-impact budgets, and assume a strategic role in the design, execution, and optimization of digital sales funnels. I am also interested in developing long-term relationships as a freelancer with companies committed to sustainable growth and innovation in digital marketing.

Work preferences

Job type
Consulting, Freelance / Independent, Full-time, Part-time
Company size / type
Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+)
Culture
Early-stage startup (0-20), Growth-stage startup (21-200), Independent
Industries
E-commerce, Marketing & Advertising
Hours
EST business hours
Remote experience
I was in Buenos Aires and worked for the US, and now being in Italy I work for Spain.

Salary context

Benchmarks for Marketing · Mid (3–7 yrs).

India equivalent
$1,300/mo
This candidate
$1,800/mo
US local hire
$5,500/mo
Save ~$44,400/yr vs. equivalent US hire.

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. ECOMMERCE & PERFORMANCE MARKETING LEAD · KALO (COSMÉTICA)
    Sep 2024 — Present

    - Strategically managed campaigns on Meta Ads and Google Ads. - Optimized landing pages and conversion strategies (CRO). - Implemented email marketing campaigns and flow automation. - Managed and optimized e-commerce, planning promotions for key…

  2. PAID MEDIA ANALYST (PPC) · APRENDE INSTITUTE
    Dec 2022 — Dec 2024

    - Planned and optimized Lead Generation campaigns for the US market. - Managed campaigns on Meta Ads and TikTok Ads with a monthly investment of USD 500,000. - Analyzed key metrics and reported results for continuous optimization.

  3. PAID MEDIA SENIOR (PPC) · IPG MEDIABRANDS
    Nov 2021 — Nov 2022

    Senior Digital Analyst for the Amazon Prime Video account. - Planned, implemented, and optimized campaigns on Meta, TikTok, Twitter, Pinterest, and other platforms. - Analyzed performance and optimized to improve key KPIs.

  4. E-COMMERCE AND DIGITAL MARKETING ANALYST · KALO (COSMÉTICA)
    Aug 2020 — Aug 2021

    - Created, managed, and optimized campaigns on Meta Ads and Google Ads. - Planned social media content and engagement strategies. - Managed e-commerce and planned seasonal promotions.

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Education

  1. Master's · UNIVERSIDAD UCES
    2021—2022
    · Strategic Marketing
  2. Bachelor's · UNIVERSIDAD CAECE
    2015—2020
    · Advertising
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Achievements

  • Managed campaigns on Meta Ads and TikTok Ads with a monthly investment of USD 500,000.