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Timezone overlap

9h overlap with US East · Argentina

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English level

Upper Intermediate

B2

Self-assessed via CEFR ladder

(es)
Other languages:Spanish (native)es:Native

Skills & tools

Skills

Adobe PhotoshopAdobe IllustratorCanvaCapCutPicsartMeta AdsGoogle AdsAnálisis de métricasCreación de campañas digitalesTienda NubeMercadoLibreInstagram ShoppingFacebook MarketplaceWhatsApp BusinessGoogle SheetsMicrosoft Excel

Tools

Tienda NubeMercado LibreInstagram ShoppingFacebook MarketplaceWhatsApp BusinessInstagramTikTokFacebookMeta AdsGoogle AdsAdobe PhotoshopAdobe IllustratorCanvaCapCutPicsartGoogle SheetsMicrosoft Excel

About

Carmen is a Digital Marketing, E-commerce, and Brand Management professional with 9.5 years of experience, currently leading digital strategy at Space Edge in Buenos Aires, Argentina. In this role, she oversees key online sales channels, including Tienda Nube, Mercado Libre, Instagram Shopping, Facebook Marketplace, and WhatsApp Business. Carmen also revitalized a brand's social media presence, transforming it into an engaging space that fostered daily interaction and community. Her career arc includes experience in online sales, social media management, and design at BeSide C&T. She holds a Licenciatura in Visual Arts from Universidad Nacional de las Artes (UNA), a background that informs her creative and strategic approach to brand communication. Driven by a desire to continuously learn and apply new skills, Carmen enjoys understanding how to grow companies and improve projects. She combines a creative mindset with commercial orientation, readily adapting to new tools and objectives to optimize customer experiences and achieve brand growth.

Highlights

  • I revitalized the brand’s social media presence by turning it into a fun, laid-back space where followers genuinely wanted to hang out and interact every single day.
  • I can easily adapt to new tools and objectives.

Work preferences

Job type
Consulting, Freelance / Independent, Full-time, Part-time
Company size / type
Early-stage startup (0-20), Growth-stage startup (21-200), Large/multinational (200+), Nonprofit / NGO, Social/Environmental Impact Company
Culture
Early-stage startup (0-20), Growth-stage startup (21-200), Independent, Large Company, Nonprofit / NGO, Public Organization
Industries
E-commerce, Manufacturing, Marketing & Advertising, Media & Entertainment
Hours
EST business hours

Salary context

Benchmarks for SMB non-tech role · Senior (7+ yrs).

India equivalent
$1,600/mo
This candidate
$2,000/mo
US local hire
$7,000/mo
Save ~$60,000/yr vs. equivalent US hire.

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. Responsable de Marketing Digital, E-commerce y Gestión de Marca · Space Edge
    Jan 2020 — Present

    - Gestión integral de marca y desarrollo de estrategias de comunicación digital. - Administración de tienda online y plataformas de venta: Tienda Nube, Mercado Libre, Instagram Shopping, Facebook Marketplace y WhatsApp Business. - Creación y…

  2. Vendedora Online / Gestión de Redes y Diseño · BeSide C&T
    Jan 2017 — Jan 2019

    - Gestión de ventas online y atención digital al cliente. - Administración de redes sociales y creación de contenido. - Diseño de publicaciones y materiales comerciales. - Desarrollo de estrategias para comunicación y promoción de productos.

  3. Vendedora de Buffet interno · Dependencia Banco Galicia
    Jan 2015 — Jan 2016

    - Atención al cliente y gestión de ventas. - Manejo de cobros y organización del espacio comercial. - Control de productos y reposición.

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Education

  1. Licenciatura · Universidad Nacional de las Artes (UNA)
    2017
    AR· Artes Visuales
  2. Bachiller · ENS N.º 1 "Lenguas Vivas" Roque Sáenz Peña
    2010—2015
    AR· Comunicación Social
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