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Timezone overlap

9h overlap with US East · Colombia

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English level

Conversational

B1

Self-reported as: It's difficult for me, but I can manage

Other languages:Spanish (native)

Skills & tools

Skills

BrandingCommunicationsConsultingContentDigital Marketing (Ads)Email MarketingMediaPublic RelationsSocial MediaTeam ManagementWriting

Tools

No tools listed yet.

About

I love challenges, motivating my teams. New projects, seeing campaigns go live after planning and managing them. I have experience in teaching and academic research, and writing is one of the things I am most passionate about. I don't believe that cohesive teams cannot be achieved remotely; in fact, for over three years, I managed to consolidate a wonderful team, and we were all in different locations.

Work preferences

Job type
Freelance / Independent, Full-time
Company size / type
Growth-stage startup (21-200), Large/multinational (200+), Social/Environmental Impact Company
Culture
Growth-stage startup (21-200), Large Company
Industries
Business Consulting, Health & Telemedicine, Manufacturing
Hours
EST business hours
Remote experience
I was in Colombia and worked with a company in Miami, United States

Salary context

Benchmarks for Marketing · Senior (7+ yrs).

India equivalent
$1,800/mo
This candidate
$3,500/mo
US local hire
$7,400/mo
Save ~$46,800/yr vs. equivalent US hire.

US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.

Work experience

  1. Consultant · CONSULTOR EMPRESARIAL
    Jan 2024 — Present

    Marketing, advertising, brand management, and communications consultant. My goal is to help companies and professionals achieve their goals and improve their market positioning. I have achieved tangible results for my clients, increasing their…

  2. Marketing and Advertising Director · TISSINI
    Oct 2020 — Oct 2023
    US

    - Plan, execute, control, and evaluate marketing, growth, brand positioning, promotion, advertising, and communication strategies. - Design and execute new collection launches and communication lines for different brands, including e-commerce. …

  3. National Marketing Director · MedPlus Holding Group
    Oct 2017 — Jan 2020
    CO

    - Plan, execute, control, and evaluate positioning and marketing strategies for each of the holding's business units, including multi-channel campaigns, loyalty strategies, and internal and external communications, digital media (website, social…

  4. Marketing and Research Manager · AXA COLPATRIA
    Jan 2014 — Jan 2016
    CO

    - Plan, execute, and evaluate brand positioning, marketing, and communication strategies, both print and digital, for AXA COLPATRIA and each business unit according to KPIs. - Manage media relations and handle crisis or reputational risk issues. …

  5. Brand, Advertising, and Communications Director · AXA COLPATRIA
    Jan 2012 — Jan 2014
    CO

    - Responsible for strategies for the positioning of the brands of the companies Seguros de Vida, Salud, ARL, Capitalizadora, and Seguros Colpatria, for both internal and external clients (events, activations, campaigns, publications, promotional…

  6. Communications and Corporate Responsibility Director · AXA COLPATRIA
    Nov 2007 — Dec 2011
    CO

    - Structure the communications and change management department regarding company communications strategies. - Edit and coordinate all publications, both digital and print. - Responsible for managing media relations.

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Education

  1. · Universidad de los Andes
    CO· Political Science
  2. Specialist · Pontificia Universidad Javeriana
    CO· Marketing and Public Opinion
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