Timezone overlap
9h overlap with US East · Argentina
English level
Full Professional
Self-assessed via CEFR ladder
(es)Skills & tools
Skills
Tools
About
Ana Milena is a Behavioral Project Manager at BeWay, where she applies a distinctive blend of traditional change management and behavioral science principles. This unique approach ensures that programs are not just implemented but genuinely adopted by people, fostering sustained engagement and behavior change through strategies like culture program activation and reinforcement. With a decade of experience, she previously led HR Transformation & Change Management as an Assistant Manager at EY - Ernst & Young from 2021 to 2025, and served as a Change Management Specialist at Accenture from 2016 to 2020. In these roles, she supported organizational transformation, program governance, and adoption analysis across complex, global environments spanning the US, Europe, and Latin America. She holds a Master's in Marketing and Advertising from Universidad del Salvador and a Bachelor's in Social Communication from Universidad de Boyacá. She is driven by a human-centered, data-informed approach, focusing on translating strategic priorities into measurable outcomes and ensuring culture initiatives are truly understood, adopted, and sustained. She seeks to own end-to-end change strategies, from design to long-term adoption.
Highlights
- Adoption, engagement and behavior signals
- Metrics, Insights & Continuous Improvement
- Culture program activation and rollout
- Program governance and launch coordination
- Behavior change and reinforcement strategies
- Readiness, impact and adoption analysis
- Continuous improvement and course correction
- Storytelling with qualitative and quantitative insights
- Culture narratives, toolkits and practical materials
Work preferences
- Job type
- Consulting, Freelance / Independent, Full-time, Part-time
- Company size / type
- —
- Culture
- —
- Industries
- Business Consulting, Health & Telemedicine, Human Resources & Recruitment
- Hours
- EST business hours
- Remote experience
- Based out in Buenos Aires, working for EY and Accenture offshore consulting team. Delivering directly to US and Europe clients.
- Available from
- Sep 2026
- Engagement
- Open to contract / freelance
Salary context
Benchmarks for SMB non-tech role · Senior (7+ yrs).
US figures from BLS OEWS 2024 + Glassdoor; India figures from US SMB offshore vendor pricing. Adjusted for the candidate's seniority.
Work experience
- Behavioral Project Manager · BeWay - Behavioral Science ConsultingJan 2025 — Jan 2026
- Lead organizational transformation and culture activation initiatives focused on adoption, behavior change, engagement and business impact. - Translate strategic priorities into clear narratives, practical interventions and actionable plans for…
- HR Transformation & Change Management – Assistant Manager · EY - Ernst & YoungJan 2021 — Jan 2025US company · remote
- Led change management workstreams in large-scale HR and organizational transformation programs across regional and global environments. - Developed communication, engagement and enablement plans tailored to different audiences, including leaders…
- Change Management Specialist · AccentureJan 2016 — Jan 2020US company · remote
- Supported global transformation programs by designing and executing communication, training and adoption strategies. - Developed materials, toolkits and user-facing content to help employees and leaders understand and adopt new processes, systems…
- Change Management Consultant · Practia Consulting / TogetherJan 2015 — Jan 2016
- Supported organizational change, communication and training initiatives during transformation and integration processes. - Helped develop awareness materials, learning content and stakeholder communications for different employee groups.
Education
- Master's · Universidad del Salvador2014—2015AR· Marketing and Advertising
- Bachelor's · Universidad de Boyacá2003—2010CO· Social Communication
Certifications
- Change Management Body of Knowledge